Top 10 Most Popular Articles of July

"Communication" was the unofficial topic of the month, with July's list of our most-read articles touching on the subject multiple times. For drumming up more seller leads, try the script/questions in article #3. For lead-converting voicemail messages, see article #2. For better texting, #5 is for you, and for advice on better Zoom meetings, check out article #8.

If you're feeling crafty, check out article #10 to learn how to build a flyer on Google Slides. Need to draw a floorplan by hand? Article #1 has a foolproof method for.

For everything else, there's the full list of July's top 10 articles below:

1. How to Draw a Floor Plan without a Laser Measure
Did you know that one in five buyers would ignore a property listing completely if it didn't include a floor plan? That means you could be missing out on 20% of your inquiries with potential buyers scrolling right past your listing. But don't panic! We're going to show you the easiest and fastest way to create a floor plan without using a measuring tape or laser measure.

2. Friday Freebie: Voicemail Scripts that Convert
You're a proactive agent—when a new lead comes in, you call them ASAP. But what if that hot lead sends you right to voicemail? The message you leave is the first impression you give a prospect. That's why in this week's Friday Freebie, we're highlighting a new guide with sample voicemail scripts you can use to make you the Realtor that lead will want to work with.

3. Want More Listings? Call Your Database and Ask These 4 Questions
Why do some agents get all the listing clients, while others have to settle for buyers? It all boils to one simple truth. "The people that get all the listings talk to more people," says real estate coach Tom Ferry. In this video, he offers four simple questions you can ask your database to spark a conversation that gets homeowners thinking about selling.

4. 5 Shocking Yet True Real Estate Statistics
A recent article highlights 57 real estate statistics that help real estate agents and those in the industry understand their market better. Understanding and leveraging these statistics to your benefit is the goal of this blog post. We have highlighted five of the statistics in the article that we feel is the most crucial to your real estate career.

5. Warm Up Cold Real Estate Leads with SMS Texting
These days, people want speed and convenience. Providing rapid, responsive service is crucial for top-notch customer service. One of the best tools for growing rapport is something you probably use daily but might not have applied to your business just yet. It's SMS texting.

6. Is TikTok a Good Social Media Platform for Realtors?
TikTok is a social media channel that has become very popular recently. Realtors have started using the social media platform to get noticed and target certain market segments. But how and why should you use TikTok for real estate? In this article, we will provide you with some examples and arguments.

7. Your Guide to Hosting Virtual Open Houses
Real estate agents have successfully been throwing open houses for decades, but virtual open houses are a different ball game. It can be hard to know where exactly to start, though. So we have prepared some easy guidelines for you to follow. Who knows? With some practice, virtual open houses could become your new favorite marketing tactic.

8. Zoom for Real Estate: 4 Hacks You Need to Know
Zoom has become a new real estate go-to tool for communications with millions of Americans working from home and attending online classes. As with all new technology, the more you become familiar with it, the more features you uncover. Once turned on, some hidden features give real estate professionals more ways to use this communication platform to engage clients and prospects.

9. 6 Real Estate Video Production Resources for Agents
‍It's true you can spend a lot on video production if you have the budget for it, but many real estate businesses are producing their own video content cost effectively without hiring professionals. Some of the services discussed below cost less per month than a daily cup of coffee! These services are also very easy to use and you will quickly discover you don't have to have a background in design or video to produce effective videos.

10. How to Make a Flyer in Google Slides
‍If you're looking for ways to add value, reach a larger audience, attract more visitors to your website, or capture more leads, downloadable guides, flyers, and checklists may be the tool you're looking for. Here's how to make your own for free in Google Slides.