Friday Freebie: Empty Nester Flyer

Their kids are grown and their house seems just a little too big and empty. That's right, we're talking about empty nesters. These older adults can be a lucrative target--not only can you sell their existing home, but you can help them buy a new, downsized home, too. That's two commissions from helping one client. Not bad, right?

To help you reach this demographic, in this week's Friday Freebie we're highlighting a free flyer you can use to market to empty nesters. Read on to find out how to claim your free copy!

Free 'Empty Nest Syndrome' flyer, courtesy of ProspectsPLUS!

For empty nesters, letting go of a cherished family home can be bittersweet. This flyer aims to soften the blow while gently warming up empty nesters to the idea of selling. It also suggests ways to avoid common pitfalls, like overpricing a home based on emotion and sentimentality.

You can share this report in person, via direct mail, email, and add it to your website as a download in return for an email address. And thanks to ProspectsPLUS!, RE Technology readers can download the Empty Nest Syndrome flyer PDF now for FREE and keep it on hand to pursue this demographic year-round.

Here's how to claim your free flyer:

1. Create your free ProspectsPLUS! account or log in to your existing account
2. Visit the Templates page
3. Scroll down to the Empty Nest Syndrome report and select it (Tip: use CTRL+F on Windows or Command+F on Mac to search for it faster)
4. Click Click here to edit your template
5. Edit the template as needed (don't forget to add your headshot and contact info!) and click Next when finished
6. Choose the Download Only shipping option from the dropdown menu on the right when you order your report
7. Click Add to Cart and then select Checkout on the next page
8. Add promo code EMPTYNESTFREE to download for free
9. Select Place Your Order to finish, and a link will be emailed for you to download your report!

That's it! Now you can target empty nesters and win the opportunity to help them both sell AND buy a home.