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Birdview IDX

November 12 2009

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Birdview offers a full-featured IDX service to real estate agents and is available in most markets across the nation. With Birdview IDX, all of the local IDX/MLS listings can be displayed on a real estate agent website for consumers to browse. Birdview offers the ability to search multiple counties and cities at one time and offers many lead generating tools like save a search, listing notification, schedule a showing, and save listings to favorites. Birdview updates the listings on each website as often as every 15 minutes in most MLS markets through the use of the RETS or Real Estate Transaction Standard.

Ease of Use

Every MLS has different rules and regulations relating to the display of MLS listings on a real estate agent website. As a seasoned provider of IDX services to agents, Birdview insures that each IDX property search is compliant with the IDX service agreement in each real estate market. They support each client in getting the correct agreements required by the MLS and provide with the appropriate links for property search and the display of listings on the website.

Support and training from the IDX vendor should be key components in any decision-making process. Although IDX seems intuitive, there are many unique ways of leveraging a website to generate the best possible relationship between the client and their online customers. Birdview offers telephone support like most IDX vendors, but goes a step further by offering Online Video Tutorials to help the client get the most out of the Birdview IDX solution.

Unique Features

With Birdview IDX, agent customers will be able to configure their property search to narrow down the MLS listings to the county, city, price range and features that are important to them. The listings are then displayed in price order from highest to lowest. Agent customers can save their search to automatically filter the listings to their needs on future visits. Once their search is saved, they can also get notifications whenever new listings match their search criteria. This helps the consumer by letting them know when new listings hit the market and invites them back to your website to get listing details, neighborhood and school information and other important criteria.

When a customer finds a listing, or group of listings, they like, they can easily view any virtual tour that exists for that listing, save it to their favorites, calculate estimated mortgage payments, email listing to a friend or co-buyer, contact you for more information or request a showing. These registered customers fill out their profile on your site, so you can view who registered to your website, what price range and area they are looking at, along with the listings that they favor.


Birdview is not in every MLS market despite their wide national coverage. Be sure to check with Birdview or with your MLS to find out if their service is offered in your area. Birdview has a deep offering of services that can be purchased in addition to their basic IDX solution. These additional services may be the cornerstone to your selection of Birdview as an IDX supplier. Additional services that integrate with the Birdview IDX solution include agent website, agent customer relationship management, drip marketing, and listing syndication.

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