Watch and Learn: 5 Webinars from 2014

If you were an agent looking to discover new tech tools, 2014 was a banner year. During that time, we hosted a series of webinars that offered live demonstrations of cutting edge real estate solutions and featured real agents sharing their personal experiences with technology.

Below is a list of all of these webinars. Each link features notes from each event and--even better--the full video recording! Revisit your favorite events, or catch up on those you missed, by clicking the links below.

1. How to Win at Local Online Marketing in just 15 Minutes a Week

Learn how you can benefit from online advertising in just 15 minutes a day, no technical expertise. This wildly popular webinar showed agents how to get started with Facebook ads and Promoted Posts, Google AdWords, and AdWerx. In addition, you'll see a strategic outline of advertising campaigns, how to geographically target ads, and more.

2. Power e-Prospecting Made Simple

Are you guilty of "fluff" marketing? Instead of recipes and refrigerator magnets, leverage your content to become a homeowner's advocate and offer information that's useful to your contacts now. This can include topics like taxes, home improvements, how-to videos, etc. In this webinar, you'll learn how to engage your contacts, generate more leads, build and insulate your pipeline with a simple email every two weeks.

3. How to Market Yourself on Facebook WITHOUT Annoying Your Friends and Family

If all you're posting to your Facebook page is self-promotional material, then I have some bad news. You're an annoying Facebook friend! Thankfully, the "Annoying Friend" diagnosis is not fatal. In this webinar, you'll learn how truly engage people on Facebook and discover the secret strategies for leveraging the social network to close more deals.

4. Your Clients Are Cheating on You – Learn How to Keep Them from Going Astray

Over 90% of consumers use the Internet during the home search process. While the vast landscape of search portals, IDX websites, and beyond is convenient for the home buyer, it presents obstacles for agents. Online property search is a wonderland of incorrect information and "Contact an Agent" buttons that lead consumers to Realtors other than you. So, what's an agent to do? Here's one idea--consider providing your clients a private search environment. In this webinar, learn how two Realtors leverage Listingbook's private "client servicing platform" to keep their hard-won prospects and clients in the fold.

5. iPad Listing Presentations

We teamed up with Cloud CMA and Realtor Jeremy Lehman to learn more about creating a killer listing presentation on your iPad or other tablet. Jeremy shared the five parts of his iPad listing presentation, and we learned tips for winning more clients.