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New Move, Inc. Product Enhancements Increase Lead Conversion and Reduce Response Times

May 14 2015

SAN JOSE, Calif., May 14, 2015 -- Move, Inc., a subsidiary of News Corp, today announced enhanced features for realtor.com® Showcase Listing Enhancements, FiveStreet, and Top Producer® CRM to help real estate professionals establish deeper connections with buyers and streamline the way they manage inbound leads.

"At Move, we pride ourselves on providing a holistic solution that arms brokerage firms, and their agents, with the best ways to optimize their listings and manage their businesses," said Ray Picard, Move's executive vice president of sales. "The combined benefits of Move's new product enhancements are the one-two punch that brokers and agents are looking for to help them close transactions. First, enhanced listing features help brokers and agents grab the attention of potential home buyers. As leads from interested buyers come in, agents are able to respond quickly and have quick access to information they need for a meaningful discussion."

Showcase leads now come packed with additional consumer information to help real estate professionals connect immediately and have meaningful conversations with prospective home buyers. Enhancements to realtor.com®'s Showcase listings include:

  • Mobile-optimized Intelligent Lead Notifications
  • Phone and email address validation service
  • Consumer search interests plus images and descriptions of recently searched property listings
  • Showing Request alerts

FiveStreet and Top Producer® CRM products are designed to help brokerage firms and their agents effectively manage their business and respond to incoming leads in a timely manner. With FiveStreet and Top Producer® CRM, teams and brokerages can now:

  • Consolidate their leads from realtor.com® plus over 100+ sources
  • Respond instantly to every lead via short message service (SMS) and email
  • Broadcast leads to multiple agents at once where the first to claim receives the lead
  • Provide their agents a leading system to manage and optimize the process of converting a lead to a long term and repeat client
  • Track lead and agent performance

"We see an entrepreneurial spirit in our agents and we are committed to providing them with the best technology tools and resources to help them better serve their clients," said Scott Agran, broker and president at Lang Realty. "We were looking for the 'best in class' suite of products to support our marketing initiatives and found that ShowcaseSM coupled with FiveStreetSM, Top Producer® and Market Snapshot underscored exceptional service and the importance of the real estate professionals' expertise and insight."

"It is essential that we respond to inquiries immediately and provide valued service to our clients," said Ron Mintz, executive vice president at Bay Sotheby's International. "By incorporating both FiveStreet and Top Producer® into our toolkit, we've cut our response time to seconds in the hopes of capturing the interested party, rather than losing them. This is a monumental win for our clients."

With the addition of these enhancements, Move continues to evolve by delivering real estate professionals the best marketing solutions possible – empowering brokerage firms to be even more successful. Realtor.com®'s lead volume has grown exponentially over the last five years (over 325%) and brokers and agents rate realtor.com® higher than the competition for lead quality.

About Move, Inc. and realtor.com®

Move, Inc., a subsidiary of News Corp, is a leading provider of online real estate services. Move operates the realtor.com® website and mobile experiences, which connect people to the most important and accurate information they need to find their perfect home and to the REALTORS® whose expertise guides consumers through buying and selling. As the official website of the National Association of REALTORS®, realtor.com® empowers consumers to make smart home buying, selling and renting decisions by leveraging its direct, real-time connections with more than 800 multiple listing services (MLS) via all types of computers, tablets and smartphones. In addition to the industry's most comprehensive and accurate information, Move's network of websites provides consumers a wealth of innovative tools, including Moving.com™, SeniorHousingNet and others. Move supports real estate agents and brokerages by providing many services to grow their businesses, including ListHub™, the nation's leading listing syndicator and centralized intelligence platform for the real estate industry; TigerLead®; Top Producer® Systems; and FiveStreet; as well as many free services. Move is based in the heart of Silicon Valley – in San Jose, Calif.