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Florida Realtors® Delivers Form Simplicity and Tech Helpline to Leading State Realtor® Associations

November 10 2015

ORLANDO, FL (November 10, 2015) — When an expected crowd of 20,000 members of the National Association of REALTORS® gather in San Diego later this week for their annual conferenceconference, most will not be aware that one of their own associations has been rapidly distributing two homegrown, high-tech innovations across the nation.

Inside the REALTORS® Conference & Expo halls, Florida Realtors®, the nation's second largest Realtor® state association with 140,000 members, will showcase not only the real estate industry's number one technical support firm -- Tech Helpline -- but also one of the real estate industry's most popular and advanced paperless transaction solutions: Form Simplicity.

These "built by Realtors® for Realtors®" services together have established a national footprint that will soon expand significantly when two leading state associations roll out new services to their members and another renews its paperless transaction management services contract.

Tech Helpline, the real estate industry's #1 tech support service, is a new, included member benefit that is being made available to two leading state associations: the OregonOregon Association of REALTORS® will provide its 14,400-plus members with Tech Helpline as a standard benefit beginning in December, and the Arizona Association of REALTORS® will provide its more than 42,000 members with Tech Helpline services beginning January 1, 2016. Tech Helpline was also launchedlaunched last month to more than 13,600 members of the Orange CountyOrange County Association of REALTORS®.

Renewing its paperless transaction management services contract is the WyomingWyoming Association of REALTORS®; they will continue to provide the Ultimate Edition of Form Simplicity, which includes eSign digital signatures, as a standard benefit for 2,000 plus members, as it recently extended its contract.

Eric Forsman, Vice President of Technology Services at Florida Realtors, notes that the success of Form Simplicity and Tech Helpline continues to be driven by recommendations from other associations.

"Form Simplicity and Tech Helpline, because they are Realtor-homegrown, have a built-in advantage over products built by third parties and industry outsiders," Forsman says. "Both Form Simplicity and Tech Helpline deeply understand what Brokers and agents need for their technology solutions. That's how Florida Realtors has been able to create both a best-in-class, lead-to-close paperless transaction solution, and the most popular tech support firm in the real estate industry."

At the REALTORS® Conference & Expo, experts from both Form Simplicity and Tech Helpline will be on hand to demonstrate these services, including the new Broker Transaction Management features that were recently added to Form Simplicity.

Forsman notes that both services, which are owned by Florida Realtors, saves agents time. "Leveraging real-world, real estate experience and always having the best interest of our members at heart is something associations, MLSs and real estate brokerage firms deeply appreciate -- especially today," he said.

Used daily by Realtors from Florida to Wyoming, New Jersey to Iowa and Arkansas, Form Simplicity may be used on mobile devices and has an integrated, digital signature solution, speeding up the process of closing transactions. Form Simplicity helps create smoother transactions for the broker, agents on both sides of the transactions, as well as the home buyer and seller.

Tech Helpline analysts solve general technology issues for real estate professionals, such as virus problems and internet issues, Tech Helpline is known for its friendly, U.S.-based tech support and is available to one in three Realtors in North America -- more than 400,000 in the U.S. and Canada.

Together, these two services are a powerful combination delivering valuable member benefits to real estate professionals, with Florida Realtors leading the effort in the advancement of technology for association members.

More information about Form Simplicity is available online at or by calling 888-784-5404 and a video demo for brokers is at Additional information about Tech Helpline is available online at

About Form Simplicity

Form Simplicity serves the real estate industry by providing real estate professionals -- MLSs, associations and brokerages -- with an end-to-end, online real estate transaction solution for expediting real estate transactions that eliminates the need for paper transactions. Form Simplicity gives real estate professionals the tools to create, manage, share and store transactions digitally for on-the-go, paperless transactions. Users have the capability to create and edit transactions on mobile devices. Compliance tools are available to broker users. Form Simplicity and Tech Helpline are owned by Florida Realtors® based in Orlando, Fla. More information is available online at

About Tech Helpline

Tech Helpline began almost fifteen years ago as a service for members of Florida Realtors®. Known for its no-nonsense technical advice and warm, friendly, customer service, Tech Helpline rapidly grew by offering its service to other Realtor® Associations, Multiple Listing Services (MLSs) and real estate brokerage firms. Tech Helpline is the real estate industry's #1 tech support service, available to one in three Realtors in North America -- more than 400,000 in the U.S. and Canada. Tech Helpline's office and staff of professional tech analysts, with more than 250 years of combined IT experience, are located in Orlando, Florida, and are available to provide technology support by phone, chat or email. More information is available online at

Florida Realtors®Florida Realtors®, formerly known as the Florida Association of Realtors®, serves as the voice for real estate in Florida. It provides programs, services, continuing education, research and legislative representation to its 140,000 members in 58 boards/associations.