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Canadian Home Searches Spike in Response to U.S. Election Results

November 09 2016

 

NORFOLK, VA. (NOVEMBER 09, 2016)--Homes.comĀ®, leading online real estate destination, reports a dramatic surge in location-based home searches for Canadian destinations in response to the United States Presidental election.

Starting at 9 p.m. EST, as state results from the U.S. Presidental race began to roll in, Homes.com saw a surge in Canadian home searches growing by the hour. By 11 p.m. EST, British Columbia was the highest searched state or province searched on Homes.com, more than California, Texas or Florida. By 12 a.m. EST, Canadian home search traffic was 16 times higher than a normal traffic day.

As of this morning, Canadian searches for homes for sale continue to dominate Homes.com visitor behavior, maintaining eleven times more searches than the previous day, with British Columbia seeing 26 percent more home search activity than the most populous U.S. state, California. By 9 a.m. EST, six of the top twenty-five searched cities on Homes.com were Canadian: Vancouver, BC; Surrey, BC; Toronto, ON; Nelson, BC; Richmond, BC; and White Rock, BC.

This surge of consumer searches for Canadian properties has not translated into a notable increase in consumers inquiring about these properties. At this point, home shoppers appear to just be checking out Canadian home prices and availability with no clear intention to relocate.

On the lighter side of last night's consumer home searches, Ontario, CA benefited from a dramatic, 121-percent increase in home searches, likely due to confusion with the Canadian city of the same name.

Wherever (or why ever) you're moving, Homes.com has homes. For Sale. For Rent. For You.

About Homes.com
Homes.com makes it easy to find your first or next home, with close to 3 million homes for sale or rent. Since its launch almost 25 years ago, Homes.com has made millions of introductions between homebuyers and real estate professionals, leveraging user-friendly tools, valuable tips, and helpful information so homebuyers have everything they need to find a home that perfectly fits their family and lifestyle.

With more than 15 million site visits a month, Homes.com continues to innovate with inspiring photos, simple search functionality and great home decor articles to empower consumers to dream, discover and design their homes.

Visit Homes.com to discover your next home, or download the Homes.com For Sale, Rentals or Mortgage Calculator apps to power your home search. For creative home design ideas and decorating tips, visit Homes.com/blog/. Welcome Home!