EXIT Realty Enhances Its Analytics and Marketing Suite by Adding SmartZip's Data-Driven Predictive Marketing and Referral Solutions Platform

Adding SmartTargeting to EXIT's Premier Partner Program gives agents a big edge in a highly competitive listings market

JUNE 14, 2018 - SmartZip, the pioneer in predictive analytics and data-driven marketing automation solutions for the real estate ecosystem, announced a strategic partnership with EXIT Realty Corp. International that provides EXIT brokers, teams and agents preferred access to SmartZip's full suite of seller prospecting and marketing automation tools. EXIT Realty offices nationwide will have access to SmartTargeting's powerful home seller analytics and targeted, turnkey marketing automation that will help them accelerate their listing wins, build their online brand, and amplify their recruiting, rebranding and retention efforts.

SmartTargeting combines data-driven marketing automation, lead qualification and nurturing, and referral management in a single platform to help agents proactively identify and connect with the best home seller prospects within their own database and/or in any neighborhood across the United States early in the process and before the competition.

"We are proud to join the EXIT Realty Premier Partner Program," said Avi Gupta, President, and CEO at SmartZip. "We have long been impressed by EXIT's commitment to innovation and building the most productively successful real estate organization, which has helped make them the prominent brand they are today and a perfect fit for SmartTargeting. Our proven and effective all-in-one multi-channel prospecting solution helps agents focus their time and attention to building more relevant and meaningful customer relationships that ultimately turn into more transactions, especially on the sell-side."

EXIT Realty will be rolling out SmartTargeting, as part of a beta program with six brokers over the coming weeks. With full support from SmartZip's client success team including personalized onboarding, outreach, instructional live and recorded webinar services as well as phone, email and live chat support, agents within these brokerages will be well-equipped to implement the program into their existing prospecting systems and do what they do best – build relationships with the right homeowners and help them achieve their homeownership dreams.

"At EXIT Realty, we believe in using technology as a tool to build solid relationships with our clients. Predictive analytics help to target the people most likely to sell, and powerful tools such as those offered by SmartZip help our agents to maximize on those opportunities. We're delighted to welcome SmartZip as an EXIT Realty Premier Partner," said Tami Bonnell, CEO, EXIT Realty Corp. International.

To learn more about how SmartTargeting can help real estate agents and brokers accelerate their listing wins, visit SmartZip at http://www.smartzip.com.

About EXIT Realty

EXIT Realty is a proven real estate business model that has to-date paid out more than a third of a billion dollars in single-level residual income to its associates across the U.S. and Canada. EXIT Realty's Expert Marketing Suite™ including geolocation Smart Sign™ technology gives home sellers the edge in a competitive marketplace. The company's Focus on Good Health initiative promotes wellness at work and home. A portion of every transaction fee collected by EXIT Realty Corp. International is applied to its charitable fund and to-date, $4 million has been pledged to charity. For more information, please visit http://www.exitrealty.com.

About SmartZip Analytics, Inc.

SmartZip Analytics is a pioneering leader in predictive marketing solutions for the real estate ecosystem. Its SmartTargeting platform uses patent-pending predictive analytics, multi-channel marketing automation, testimonial management and mobile prospecting tools to identify top home seller prospects, engage them with targeted marketing, grow their online reputation and ultimately close more business faster.

SmartZip's Pre-Mover Scores – with proven accuracy over the last seven years – apply several hundred hyper-local predictive models to thousands of data points on homes, homeowners and their neighborhoods to flag future home transactions within any neighborhood across the United States or in a user's own database. These analytics power SmartZip's all-in-one data-driven marketing automation system to enable real estate and mortgage companies and professionals to accelerate their business through a targeted and systematic acquisition of new, repeat and referral customers.

SmartZip is venture-backed by leading investors, including Intel Capital, and is headquartered in the Silicon Valley in Pleasanton, CA.