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Boost by HomeSpotter Launches New Tools to Simplify Critical Broker Tasks

July 16 2018

Automated Promotion for Real Estate Open Houses on Waze and Automated Targeted Advertising for Agent Recruiting.

July 11, 2018 (Minneapolis, MN) – HomeSpotter is continuing to offer new capabilities to help simplify some of the most top of mind issues for real estate brokers. Today HomeSpotter is announcing solutions for two mission-critical items at most brokers. How to recruit the best agents and teams to join their company and how to support their agents' Open Houses with excellent target marketing.

After numerous conversations with leaders at many large brokers a recurring theme was the challenge of an organized system for recruiting. By using Boost by HomeSpotter's new system, owners, leaders and office managers will be able to increase the effectiveness of their existing efforts. This automation will save them time and allow more time to be face to face with prospective agents. Boost is adding the ability to easily upload lists of agents and have automated marketing messages put in front of them while they are on social media, on the web or on mobile apps.

A similar path has lead HomeSpotter to add another new capability to Boost. HomeSpotter uncovered that a lack of automation was hindering companies who wanted to advertise a large number of listings on the Waze GPS app. HomeSpotter separately discovered that advertising these properties during Open Houses was especially powerful due to the fact that customers could literally, 'drive there' and tour the property in the moment. BHHS Fox & Roach, Houlihan Lawrence, and BHHS Georgia Properties are some of the first companies to take advantage of this new offering. This lets them delight their agents and sellers and also show their technological leadership, with practically no work on their part at all.

About Boost by HomeSpotter

Boost by HomeSpotter works on behalf of agents, teams, and brokers to automatically build marketing campaigns for your listings and open houses. Boost brings together beautiful Facebook and Instagram ads, optimized ad targeting, branded lead pages, and useful reporting on engagement. Let Boost do the heavy lifting, saving you time and delivering on your goals.

About HomeSpotter

HomeSpotter provides innovative tools to make buying and selling homes delightful. Its tools are currently licensed by more than 275,000 real estate agents throughout the U.S. and Canada, powering simpler search and communication around listings for buyers and their agents.