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Renting Less Affordable Than Buying in Most U.S. Markets But Not Where Millennials Are Moving Most

December 28 2014

IRVINE, Calif. – Dec. 23, 2014RealtyTrac®, the nation's leading source for comprehensive housing data, today released an analysis of fair market rents and median home prices in more than 500 U.S. counties, which shows that buying is still more affordable than renting in the majority of U.S. housing markets, while the opposite is true in markets with the biggest increase in the millennial share of the population over the last six years.

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RealtyTrac analyzed 2015 fair market rental data recently released by the U.S. Department for Housing and Urban Development for three-bedroom properties in 543 counties nationwide with a population of at least 100,000. In the 473 counties with sufficient rental and home price data, the fair market rent for a three-bedroom property in 2015 will require an average of 27 percent of median household income, while buying a median-priced home requires an average of 25 percent of median household income based on the median sales price in November.

Buying a median-priced home was more affordable than renting a three-bedroom property in 68 percent of the counties analyzed, representing 57 percent of the total population in those counties.

But in the 25 counties with the biggest increase in millennials between 2007 and 2013, fair market rents for a three-bedroom property in 2015 will require 30 percent of the median household income on average while buying a median-priced home requires 36 percent of median household income on average. For the analysis millennials were defined as anyone born between 1977 and 1992.

"First-time buyers and potential boomerang homebuyers are stuck between a rock and a hard place in today's housing market: many of the markets with the jobs and amenities they want have hard-to-afford rents and even harder-to-afford home prices; while the more affordable markets have fewer well-paying jobs and tend to be off the beaten path," said Daren Blomquist, vice president at RealtyTrac. "Those emerging markets with the combination of good jobs, good affordability and a growing population of new renters and potential first-time homebuyers represent the best opportunities for buy-and-hold real estate investors to buy low and benefit from rising rents in the years to come."

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Rental trends in markets with biggest increase in millennial population

The top markets with the biggest increase in the percentage of millennials over the past seven years were counties in Washington D.C., San Francisco and Denver, all of which saw an increase of more than 50 percent in the share of the population that is millennials.

Other markets in the top 25 for biggest increase in millennials included counties in New York, Nashville, Portland, St. Louis, Seattle, Charlotte, Minneapolis, Indianapolis, Atlanta, Orlando, Austin, Des Moines and Midland, Texas.

  • The average 2015 fair market rent in these top 25 counties is $1,459, 19 percent above the national average for all counties analyzed.
  • On average 2015 fair rents increased 3 percent from a year ago in these counties, with the standouts being Denver County and Midland County, Texas, both of which saw fair market rents increase more than 20 percent.
  • Median home prices increased 8 percent from a year ago in these counties on average compared to an average 7 percent increase among all counties analyzed nationwide.
  • The average unemployment rate among these counties was 5.2 percent in October compared to an average of 5.5 percent for all counties analyzed.

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Markets with biggest jumps in fair market rents

The top counties in terms of increasing fair market rents on three-bedroom properties were in Williamsport, Pa., Elizabethtown, Ky., and Midland, Texas, all of which saw an increase of 24 percent or more in fair market rents compared to 2014. Williamsport and Midland are both experiencing oil and gas booms facilitated by fracking, and Elizabethtown is home to the Fort Knox U.S. Army post.

Other markets among the top 25 for increasing rents included counties in Denver, Colo., Asheville, N.C., Chicago and Santa Barbara, Calif.

  • The average 2015 fair market rent in these top 25 counties is $1,327, 8 percent above the national average for all counties analyzed.
  • Among these counties, 2015 fair market rent on a three-bedroom property will require 25 percent of median household income on average while buying a median-priced home requires 27 percent of median household income on average.
  • The average unemployment rate among these counties was 4.9 percent compared to an average of 5.5 percent unemployment rate among all counties analyzed.
  • Median home prices increased 7 percent from a year ago in these counties on average, the same as the average for all counties analyzed.

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Markets with biggest drops in fair market rents

The top markets with the biggest decreases in fair market rents on three-bedroom properties were in Sumter, S.C., Las Cruces, N.M., and Longview, Texas. All three saw fair market rents decrease at least 13 percent from 2014 to 2015.

Other markets in the top 25 for decreasing rents included counties in several college towns: Bloomington, IL, Champaign-Urbana, IL, College Station, Texas, Terre Haute, Ind., along with Las Vegas.

"Inventory of single-family rentals are at an all-time high in Washoe County, keeping rental rates flat in 2014," said Craig King, COO of Chase International, covering the Lake Tahoe and Reno, Nev., markets. "With our Tesla announcement and other companies to follow we see a strong rental market in the immediate years ahead. We have had a growing population of renters in the millennial demographic range. Going forward, they are prime buying candidates."

  • The average 2015 fair market rent in these top 25 counties is $1,023, 16 percent below the national average for all counties analyzed.
  • Among these counties, 2015 fair market rent on a three-bedroom property will require 29 percent of median household income on average while buying a median-priced home requires 23 percent of median household income on average.
  • The average unemployment rate among these counties was 6.7 percent compared to an average of 5.5 percent unemployment rate among all counties analyzed.
  • Median home prices increased 4 percent from a year ago in these counties on average, compared to an average increase of 7 percent for all counties analyzed.

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Least affordable rental markets

The top counties where fair market rents were least affordable as a percentage of median household income were in New York, Baltimore, Philadelphia, Miami, Virginia Beach, San Francisco, Eureka, Calif., and Los Angeles. Fair market rents required at least 40 percent of median household income in all of the 10 least affordable counties.

"With interest rates still at record lows, the buy analysis is compelling for many renters," said Mike Pappas, CEO and president of the Keyes Company, covering the South Florida market. "We are beginning to see those who lost their homes in the great recession re-enter the purchase market. Coupled with the re-emergence of the low down payment loans and the aging of the millennials – 2015 bodes well for an improving purchase market."

"We are starting to see the millennials entering into the housing market in the more affordable areas," said Chris Pollinger, senior vice president of sales at First Team Real Estate, covering the Southern California market, where renting is substantially more affordable in coastal markets but where buying is more affordable in some markets further inland. "We are still five to seven years from seeing the millennials enter into the housing market in the more affluent coastal areas."

Other markets among the top 25 for least affordable fair market rents were in Tampa, St. Louis, New Orleans, Richmond, Va., Atlanta, San Diego, Sacramento and Orlando.

  • The average 2015 fair market rent in these top 25 counties is $1,686, 38 percent above the national average for all counties analyzed.
  • Among these counties, 2015 fair market rent on a three-bedroom property will require 42 percent of median household income on average while buying a median-priced home requires 44 percent of household income on average.
  • The average unemployment rate among these counties was 6.5 percent compared to an average of 5.5 percent among all counties analyzed.
  • Median home prices increased 3 percent from a year ago in these counties on average, compared to an average 7 percent increase for all counties analyzed.

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Most affordable rental markets

The top counties where fair market rents were most affordable as a percentage of median household income were in Columbus, Ohio, Indianapolis and Nashville. Fair market rents required less than 15 percent of median household income in parts of these markets.

"Across Ohio we have experienced an increased demand with rentals due to a growing job market and affordable rental rates throughout the state," said Michael Mahon, executive vice president at HER Realtors, covering the Cincinnati, Columbus and Dayton markets. "As many consumers remain optimistic over job and income stability, many are still repairing credit issues and paying down debt incurred over recent past years economic concerns. Particular focus is on the millennial demographic whom appear to be taking advantage of renting available homes while seeking greater personal financial security by redirecting down payment funds to paying off targeted debt such as student loans."

Other markets among the top 25 for most affordable fair market rents included counties in Atlanta, Cincinnati, Milwaukee, and Houston.

  • The average 2015 fair market rent in these top 25 counties is $1,019, 17 percent above the national average for all counties analyzed.
  • Among these counties, 2015 fair market rent on a three-bedroom property will require 26 percent of median household income on average while buying a median-priced home requires 12 percent of household income on average.
  • The average unemployment rate among these counties was 5.8 percent compared to an average of 5.5 percent among all counties analyzed.
  • Median home prices increased 6 percent from a year ago in these counties on average, compared to an average increase of 7 percent for all counties analyzed.

Report Methodology

Fair market rents for 2015 and 2014 were obtained for the U.S Department of Housing and Urban Development, which publishes the numbers each year using a methodology designed to identify the 40th percentile rent, the dollar amount below which 40 percent of the standard-quality rental housing units are rented. See full HUD methodology.

In most states, the median sales price for this analysis was derived from sales deeds recorded at the county level. In some states known as non-disclosure states (AK, ID, IN, KS, LA, ME, MS, MO, MT, NM, ND, TX, UT, WY) where the median price is not consistently available from the sales deed, median list prices were used.

Annual median household income data came from the U.S. Census Bureau for 2000 to 2012. Annual median household income for 2013 to 2014 was estimated based upon 2000 to 2012 numbers and then adjusted for current market conditions. In calculating average house payments, fixed 30 year mortgage rates were obtained from Freddie Mac for every month. It was assumed that the average borrower would make a 20 percent down payment, the mortgage term would be 30 years, and insurance combined with property tax would be 1.39 percent of the value of the home.

Rental affordability rates for this analysis are the annualized 2015 fair market rent for a three-bedroom property divided by the annual median household income.

Affordability rates for purchasing a home for this analysis are the percentage of median household income needed to make monthly house payments on a median-priced residential property in each given county based on November 2014 median sales prices.

About RealtyTrac

RealtyTrac is a leading supplier of U.S. real estate data, with nationwide parcel-level records for more than 129 million U.S. parcels that include property characteristics, tax assessor data, sales and mortgage deed records, Automated Valuation Models (AVMs) and 20 million active and historical default, foreclosure auction and bank-owned properties. RealtyTrac's housing data and foreclosure reports are relied on by the Federal Reserve, U.S. Treasury Department, HUD, numerous state housing and banking departments, investment funds as well as millions of real estate professionals and consumers, to help evaluate housing trends and make informed decisions about real estate.