Lone Wolf acquires W+R Studios, makers of Cloud CMA, to create unprecedented technology suite for real estate agents and brokers
Acquisition will bolster the digital experience for buyers and sellers and keep agents and brokers at the center of the transaction CAMBRIDGE, ON - December 8, 2020 -- Lone Wolf Technologies ("Lone Wolf") is thrilled to announce that it has completed the acquisition of W+R Studios, a top provider of digital technology for real estate agents. The acquisition will add W+R Studios' suite of solutions, including its competitive market analysis tool, Cloud CMA, to LoneWolf's Agent, Broker, and Association Cloud suites. With these expanded technology suites, Lone Wolf will further its mission to help real estate agents and brokers across North America provide a complete—and completely digital—experience for their buyers and sellers and reinforce their critical role in a rapidly evolving industry. "This is an important time in the evolution of the real estate industry," said Jimmy Kelly, CEO of LoneWolf. "The pandemic has forced the industry to re-evaluate how it serves consumers and has driven the accelerated adoption of technology. It's now more important than ever for agents to provide a superior digital experience to their clients and for brokers to give them the tools they need to do so. That's why we're so excited to add W+R Studios to the Lone Wolf family. Together, we'll form an unprecedented suite of digital technology for the real estate industry and ensure that agents—as well as their brokerages, MLSs, and associations—remain the cornerstone of all real estate transactions in North America." W+R Studios provides solutions to over 500,000 licensed users across the U.S., a diverse group that includes brokers, boards, MLSs, and individual real estate agents. The company's award-winning suite, which includes Cloud CMA, Cloud Streams, Cloud MLX, and Cloud Attract, is purpose-built to help real estate agents be more efficient, win more business, inform buyers about new listings, and connect customers with agents within the area. "We chose Lone Wolf because they matched our vision of helping agents and brokers succeed by keeping them in the center of the transaction," said Greg Robertson, co-founder of W+R Studios. "Lone Wolf has been a leader in the idea of giving their customers more choices by making sure all software works well together." Lone Wolf provides industry-leading solutions for forms, transaction management, eSignature, back office and accounting, and business insights. The company's transaction solutions, Transactions (zipForm Edition) and Transactions (TransactionDeskEdition), power the national transaction member benefits in the U.S. andCanada, respectively, and combine to reach over 1.5 million agents across the continent. "As part of a larger team with additional resources, we will be able to bring our overall vision to simplify the lives of agents, who, now more than ever, need the right tools as they begin to compete with a myriad of new business models," said Dan Woolley, co-founder of W+R Studios. In its first steps following the acquisition, Lone Wolf will make Cloud CMA available throughTransactions and Lone Wolf Marketplace, a curated library of integrated tools, services, and solutions that encompass the entire buyer and seller journey, in the Agent Cloud, Broker Cloud, and Association Cloud suites. "We are incredibly excited about the completion of this deal," said Matt Keenan, Chief Revenue Officer at Lone Wolf. "With this acquisition, we have expanded our ability to offer agents and brokers the market's leading suite of digital technology, one that is tightly integrated withMLSs and associations across North America and leverages the solutions they're already using today. Cloud CMA is such a great addition, as it easily transforms traditional MLS data into beautiful listing presentations and gives agents an essential tool to engage, inform, and amaze their buyers and sellers." About Lone WolfTechnologies‍ Lone Wolf Technologies is the North American leader in residential real estate software, serving over 1.4 million real estate professionals acrossCanada and the U.S. With cloud solutions for agents, brokers, franchises, MLSs and associations alike, the company provides the entire real estate industry with the tools needed to amaze clients, build their business, and improve profits—from transactions to back office, insights, and more, all in one place.Lone Wolf's head offices are in Cambridge, Ontario and Dallas, Texas. About W+R Studios Founded in 2008, W+R Studios is a web software company located in Huntington Beach, California. The company focuses on creating the next generation of web-based software solutions for the real estate industry. By providing a "less is more" approach to software design, elegant user interfaces, and using the latest in agile programming, W+R Studios' software applications are at the same time powerful, yet accessible to everyone. Co-founders Dan Woolley and Greg Robertson have over 28 years of experience each developing and marketing real estate software solutions.

MoxiWorks and Buyside Launch Powerful Integration for Best-in-Class CMA
SEATTLE, August 22, 2019 -- MoxiWorks, a leading real estate technology company, has announced a deeper integration with Buyside, adding even more power behind the industry's best-in-class CMA, MoxiPresent with powerful buyer data analytics. "We're excited to partner with MoxiWorks," said Charles Williams IV, Founder and CEO of Buyside. "Our partnership provides sales professionals easier access to valuable insights about their market and an innovative new way to better serve their customers." Now, real estate agents can add the power of Buyside's intel on real-time buyer demand to their MoxiPresent listing presentations. With the click of a button, agents can now show actual buyers working with agents inside their network that are a match for the seller's home.Agents can also add Buyside heatmaps, which helps facilitate a conversation with sellers around pricing strategy and be an indicator of how quickly their home may sell. This additional content makes the agent look professional, competent, and ultimately, is a huge differentiator as they will be able to come to the table with buyers on day one. "We're beyond excited to add this integration to MoxiPresent. Not only does this provide more oomph for the agent when trying to win a listing, but these buyer profiles that are generated are hooked into an actual buyer in the Buyside system, which means that an agent can directly contact the buyer or the buyer's agent and get a listing in front of them immediately," said Bryan Link, Product Manager at MoxiWorks. The best-in-class interactive CMA presentation tool, MoxiPresent, has delighted the industry for years as the utmost powerhouse for CMAs. Users of MoxiPresent see 43% more business on average than those not leveraging it, and the average adoption rate stands proudly at 75%. This tool includes always up-to-date MLS data and enables on-the-fly editing, rich media, beautiful listing flyers, interactive buyer tours, commute times, and now, this advanced Buyside integration. "Partner integrations that are deeply connected to streamline agent workflows is what the MoxiCloud partner program is striving for, which is why we're so excited about the MoxiPresent and Buyside integration," said Kylah Searing, Director of Partnerships and Integrations at MoxiWorks. "The ability for agents to get their buyer market analysis without ever leaving MoxiPresent, and have it displayed seamlessly in the presentation, is going to be a major win for them. Our brokerage clients have been asking for this and I'm thrilled to deliver it!" About Buyside Buyside is a data analytics and marketing company on a mission to help real estate brokers profit from their largest untapped asset: data. Buyside aggregates buyer activity from a variety of sources, using it to power actionable insights and intelligent marketing tools that help brokers: generate and capture seller leads, win more listings, and close more transaction sides in house. For more information, visit getbuyside.com. About MoxiWorks MoxiWorks is a comprehensive open platform system for large residential real estate brokerages that serves over 72 brokerages and 120,000 agents nationwide that account for more than 13% of the transactions in the U.S. MoxiWorks' customer retention over the past seven years stands proudly at 96%. Their integrated tools are centered on sphere methodology that increases agents' repeat and referral business by 54%, while lowering overall technology, training, and support costs for the brokerage. The open platform known as the MoxiCloud has tools from more than 50 partners that integrate to create unique brokerage solutions. MoxiWorks also powers the LeadingRE Cloud. Find more information at moxiworks.com.

Agents Using Moxi Present Enjoyed 43% More Business in 2016
September 24, 2017 – Seattle, WA – Moxi Works, a real estate technology company, makes brokerages more profitable by providing them a unique solution to their tools and services. One of the ways they do this is with Moxi Present, a well-known and highly adopted real estate CMA and presentation tool. They recently conducted an analysis on the users of Moxi Present and found that those who used it enjoyed 43% more total transactions in the 2016 year compared to those that didn't. Moxi Present allows agents to easily create seller, buyer, and open house presentations. They are MLS-connected, updated to the minute and every MLS listing can be shown with the actual driving commute time to any location. This CMA and presentation tool also allows agents to include video and other rich media right into their presentation and enables agents to create listing flyers in a snap. They were curious what results agents were seeing from the tool, so they dove into the analytics. Moxi Works used Windermere's agents in Western Washington as the sample for the case study. There are roughly 2,700 agents in the Western Washington region that are with Windermere Real Estate. In their case study findings, Moxi found that seller agents who used Moxi Present averaged 6.4 sales in the 2016 year, while those that didn't only averaged 4.17 sales, meaning that seller agents using Moxi Present had 53% more listing sales. Buyer agents that used Moxi Present averaged 5.71 sales, while those who didn't averaged 4.30 sales, helping them average 34% more buyer-side transactions. When adding those up, that's 12.08 sides for agents whom used Moxi Present and only 8.42 for those that did not. Windermere agents that used Moxi Present enjoyed 43% more business in 2016, a huge change to their bottom line. York Baur, CEO of Moxi Works said, "This is the power of Moxi Present. The agents that embrace technology and the tools their brokerages are providing them, are the ones that are winning. The numbers don't lie." Over half a million Moxi Present presentations have been made to date. Find out more at moxiworks.com. About Moxi Works Moxi Works is a residential brokerage services company that makes agents significantly more productive and brokerages more profitable by helping them effectively run their businesses. Moxi Works' integrated tools are centered on a sphere-based selling process that drastically increases agents' repeat and referral business, while lowering overall technology, training and support costs for the brokerage. With Moxi Works, brokerages are able to make their agents' lives simpler and their businesses more successful. More information at moxiworks.com.

W+R Studios partners with Tom Ferry to provide the "Tom Ferry Listing Presentation Kit" to Cloud CMA subscribers
New covers, content, and illustrations designed to help agents win more listings HUNTINGTON BEACH, Calif., Aug. 8, 2017 -- Today, privately-held software company, W+R Studios and real estate's #1 coach and speaker, Tom Ferry announced the release of Cloud CMA's Tom Ferry Listing Presentation Kit. Cloud CMA is an online reporting tool for real estate professionals. Nearly 300,000 active agents are using Cloud CMA to create CMAs, Buyer Tours, Property Reports and Flyers that are branded and customized to them. These reports can be printed, viewed on a laptop, or displayed as part of an interactive iPad® presentation. Together, W+R Studios and Tom Ferry collaborated to come up with new content that will help real estate professionals overcome objections and win more listings. Cloud CMA's Tom Ferry Listing Presentation Kit includes 20 new report covers that are designed to show the most common reasons why people move, 25 pages of additional report content that is Tom Ferry certified, new designer illustrations, plus Tom Ferry's Script Book, "Dialogues for Breakthrough Conversations". "Tom's dedication to this industry in second to none and we are proud to work with him," said Greg Robertson, co-founder of W+R Studios. "And this is just the beginning. We will work with Tom, his team and Cloud CMA customers to learn best practices for successful listing presentations so the kit will evolve and get better over time." The Tom Ferry Listing Presentation Kit will officially launch at the "Tom Ferry Success Summit" in Las Vegas, NV, August 8 - 11. The kit comes with a 30-day free trial and is available to Cloud CMA subscribers. To learn more, visit tomferrycma.com. About W+R Studios Founded in 2008, W+R Studios is a privately held web software company located in Huntington Beach, California. The company focuses on creating the next generation of web-based software solutions for the real estate industry. By providing a "less is more" approach to software design, elegant user interfaces, and using the latest in agile programming, W+R Studios' software applications are at the same time powerful, yet accessible to everyone. Co-founders Dan Woolley and Greg Robertson have over 20 years of experience each developing and marketing real estate software solutions. About Tom Ferry Tom Ferry is the CEO of Tom Ferry International, a Real Estate Coaching and Training Company. He has been in the industry for almost thirty years and is ranked as one of the real estate industry's leading coaches. He hosts over one hundred live events annually, and is a best-selling author of his book, "Life! By Design." Tom Ferry is a highly sought-after speaker for private events including RE/MAX R4, Bank of America, Coldwell Banker GenBlue, Berkshire Hathaway HomeServices, and many more.

Redfin Launches Tech-Powered Comparative Market Analysis Tool to Help Its Agents Accurately and Quickly Price Homes
SEATTLE--Redfin, the next-generation real estate brokerage, today launched the Redfin Comparative Market Analysis (CMA) tool for Redfin's agents to give our home-selling clients the most accurate home pricing recommendations based on recent local sales and homebuyer demand. "Pricing a home correctly is the most important factor in a successful home sale, and the number one thing on a seller's mind is — how much?" said Karen Krupsaw, vice president of real estate operations. "The Redfin CMA gives home sellers confidence in our recommendation because it combines the power of data with the expertise of the agent, and presents it all in a transparent, easy-to-understand format." The Redfin CMA tool is built upon the algorithm that powers Redfin Estimate, the brokerage's automated home valuation tool that uses the most up-to-date data available on home listings and sales from the Multiple Listing Service. In addition to showing photos and detailed information about comparable homes and the local market, the Redfin CMA shows the seller the number of homebuyers currently searching for a home like theirs in their neighborhood. This is data that only Redfin can provide because, with the most visited brokerage website, Redfin is the only brokerage tracking buyers' online search, tour and offer activity at scale. "When I sit with potential sellers in their living room and say, 'There are 245 buyers looking for a home like yours.' They are wowed," said Roddy de la Garza, a Redfin agent in Los Angeles. "The Redfin CMA tool supports my price recommendation with the best data available so I can show sellers how I will get them top dollar for their home." More than half of homebuyers and sellers want their agent to use the latest technology, according to a Redfin-commissioned survey of more than 2,000 people who had bought or sold a home in the past year. Redfin home-selling customers also have access the Redfin Home Dashboard, a comprehensive online resource that guides sellers through every step of their sale. The Home Dashboard gives sellers real-time data on how many people are viewing their property online, what their Redfin agent is currently doing to market their home and what the next steps are in the selling process, including reminders about important tasks to complete. Redfin listings get prominent placement on Redfin.com and a targeted digital marketing program, resulting in three times as many views on Redfin.com compared to other similar listings. In 2015, homes listed with Redfin sold for an average of $4,300 more and were 15 percent more likely to sell within 90 days than similar homes listed by other brokerages. Redfin Technology Boosts Agent Efficiency The Redfin CMA tool helps agents work smarter, allowing them to prepare professional, customized CMAs even from a mobile device when they are on the go. An agent working with a buyer can quickly prepare a comprehensive CMA immediately following a home tour to help inform a homebuyer's offer strategy. The tool helps agents by auto-suggesting comparable homes ("comparables") using the Redfin Estimate algorithm. Agents can use suggested comparables and input their own comparables for a customized analysis. As agents use the tool and select comparables, the tool will integrate that feedback and continue to get smarter and refine its suggestions. "Like all of the technology Redfin offers, this tool was built as a collaboration between Redfin engineers and agents," said de la Garza. "No one is more in tune to what the customer needs than the person sitting in the customer's living room, talking to them about their hopes and fears for their home sale. This tool was built to help agents demonstrate our expertise, work smarter, win more business and deliver better results for clients." The Redfin CMA is the latest addition to the Redfin Agent Tools platform, a fully-integrated suite of technologies built by Redfin engineers exclusively for Redfin agents. Redfin Agent Tools integrates client relationship management, home tour scheduling, market analysis, offer writing and transaction management functions for Redfin agents. For more information about the tool and the development process involving Redfin real estate agents and engineers, click here. About Redfin Corporation Redfin is the next-generation real estate brokerage, combining its own full-service agents with modern technology to redefine real estate in the consumer's favor. Founded by software engineers, Redfin has the country's #1 brokerage website and offers a host of online tools to consumers, including the Redfin Estimate, the highly accurate automated home-value estimate. Homebuyers and sellers enjoy a full-service, technology-powered experience from Redfin real estate agents, while saving thousands in commissions. Redfin serves more than 80 major metro areas across the U.S. The company has closed more than $31 billion in home sales and saved customers more than $335 million in fees through 2015.

Instant Neighborhood Reports with Cloud CMA and Wise Agent CRM
Cloud CMA is the easy way to create amazing neighborhood reports that will help you write more offers and land more listings. To make it even better, they are now integrated right into your Wise Agent account. They work with 100s of MLS systems throughout the country – here's a list of all those that it currently works with: Cloud CMA MLS partners You can follow these steps to get started: Login to your Wise Agent account, click on the "Welcome" tab in the top right corner and click "Integration Menu" Note the Cloud CMA option on the left. In another tab, login to your Cloud CMA account, click Settings in the top right, then Lead Generation. Copy the API key provided. Back in Wise Agent, paste the API key into the appropriate field. Click "Activate" to the right. Check out this video tutorial: Now, on any Contact Summary page, you will see a small Cloud CMA icon near the primary address fields. Make sure that you have an email address and a physical address saved for that record, hit the CMA icon, and that's it! You then have the option to edit the subject, message, or the report itself. They will be sent an instant CMA based on the address listed on their Summary! This is another handy integration that came about directly from member requests! Keep them coming – we appreciate your feedback! To view the original article, visit the Wise Agent blog.

Damien Huze Joins W&R Studios' Leadership Team as Chief Design Officer
HUNTINGTON BEACH, CA (October 29, 2015) – Privately held software company, W&R Studios, announced today that Damien Huze will be joining their leadership team as the Chief Design Officer. Damien has been involved with the company since 2008. He designed W&R Studios' corporate identity as well as consulted on the UI/UX and identity of their flagship product, Cloud CMA. Damien grew up in Paris, France. Both his parents were in creative fields. "It wasn't until much later that I realized the impact of growing up in house where there was always a sketch being drawn, a story being written, a canvas being painted, or an object being fabricated. The trash bin full of concepts gave me awareness of the grind a designer has to go through to do valuable work," stated Damien. Later, when he was a teenager they moved to Florida. "We have been working with Damien and his company for many years, and could not be more thrilled to have Damien join us full time," stated Dan Woolley, co-founder of W&R Studios. "W&R Studios products have always have the reputation of great design and we can't wait to have Damien's influence on every aspect of our company." W&R Studios' products include web-based report generating software Cloud CMA and Cloud Streams, a listing alert and collaboration tool that helps agents keep more buyers. "I've always enjoyed working with Dan and Greg," said Damien Huze. "Their success has been incredible. When I was asked to join their team I was thrilled at the opportunity and potential." "Design matters," stated Greg Robertson, co-founder of W&R Studios. "The stuff Damien and the dev team are working on is phenomenal. I can't wait for our customers to see what's in store," concluded Mr. Robertson. Damien now lives with his wife and 3 daughters in Boulder, Colorado. To learn more about W&R Studios and their products please visit, http://wr-studios.com About W&R Studios Founded in 2008, W&R Studios is a privately held web software company located in Huntington Beach, California. The company focuses on creating the next generation of web-based software solutions for the real estate industry. By providing a "less is more" approach to software design, elegant user interfaces, and using the latest in agile programming, W&R Studios' software applications are at the same time powerful, yet accessible to everyone. Co-founders Dan Woolley and Greg Robertson have over 20 years experience each developing and marketing real estate software solutions.

Cloud CMA Adds Agent Ratings and Reviews Pages from RealSatisfied and Zillow
HUNTINGTON BEACH, CA (March 24, 2015) – Software company W&R Studios announced today that their flagship product, Cloud CMA, will now include agent ratings and reviews from two top sites: RealSatisfied and Zillow. Today's real estate consumers hold agent ratings and reviews in high regard when sourced from these two industry leaders. RealSatisfied is quickly becoming the go-to source for agent reviews in MLS systems and real estate franchises nationwide. Their platform allows agents to collect client testimonials and send performance surveys. This process allows for honest client and agent communication in an effort to identify areas of agent improvement and streamline real estate transactions. "Our clients are always looking for ways to leverage the written recommendations we collect as a byproduct of our customer satisfaction surveys," says Jeff Turner, President of RealSatisfied. "Many of them indicated a desire to have their recommendations automatically syndicate to CloudCMA and part of property reports. We're excited to see this come to fruition. It simply makes the agent's job easier." Cloud CMA will also allow agents to add their agent ratings and reviews on Zillow into their reports. Zillow is the largest real estate search engine in the United States with over 86 million users. In addition, over 1 million consumer-submitted reviews of real estate agent professionals have been created on Zillow alone. "We decided to offer agent ratings and reviews from RealSatisfied and Zillow to further deliver our Cloud CMA users with the tools they need to turn more prospects into clients. Reviews and ratings from these two sites are highly regarded and trusted by consumers and will bring credibility to our users," stated Greg Robertson, co-founder of W&R Studios. Cloud CMA is a robust reporting tool that offers Comparative Market Analysis (CMA) reports, Property reports, Buyer Tours, and flyers for real estate agents. Cloud CMA uses MLS data to create reports that are attractive to the consumer and integrates with data from other popular sites to deliver a comprehensive experience for agents and consumers. Now with agent reviews and ratings from these two popular sites, consumers will have the opportunity gain a complete understanding of the type of agent they are working with. About W&R Studios Founded in 2008, W&R Studios is a privately held web software company co-founded by Dan Woolley and Greg Robertson. W&R Studios focuses on creating simple yet focused software applications for the real estate industry. By utilizing a "less is more" approach to software design, elegant user interfaces, and the latest in agile programming, W&R Studios' software applications are powerful, yet accessible. W&R Studios' products include Cloud CMA and Cloud Streams.

Introduction to Cloud CMA Broker Edition
Introducing the Broker Edition of Cloud CMA; real estate software to help you and your agents look awesome in front of your clients! Check out our latest product demonstration with Michelle, Sr. Account Manager with W&R Studios in this short video. We are excited for you to enjoy the benefits of the Broker Edition of Cloud CMA! Your agents will be winning more listings and writing more offers in no time! We created the Broker Edition of Cloud CMA with discount pricing for Brokers with more agents. You will get a dashboard where you can track your agents usage in real time. See screenshot below! Brokers can use a custom theme to control the look, feel, and content of the CMA reports used by your agents. As you know, branding for Brokers is an important part of standing out among the other companies and teams with powerful reports and powerful branding. See a sample report here! As a reminder, with Cloud CMA, your presentations can be printed, emailed, and even viewed on an iPad as an interactive CMA. Contact us for a quote today! To view the original post, visit the Cloud CMA blog.

Cloud CMA Hits 1 Million Reports Published
HUNTINGTON BEACH, CA (September 19, 2013) - Web-software company, W&R Studios announced today that their flagship product, Cloud CMA, hit one million reports published and plans to celebrate at Council of MLS (CMLS) 2013 conference in Boise, ID, October 2nd – 4th. Cloud CMA is a web-based report generating software designed for real estate professionals to easily create custom client handouts for buyers and sellers. Report sets include a comparative market analysis (CMA), buyer tour, property report, and flyers. Cloud CMA merges data from the MLS with various web sources such as WalkScore, Yelp, Panaramio and more to generate content rich reports. "One million reports is really an amazing milestone. When Dan [Woolley] and I first launched Cloud CMA back in 2010, I don't think either of us imagined this kind of impact," says Greg Robertson, co-founder of W&R Studios, the creators of Cloud CMA. Real estate professional, Tania Urbano, of Keller Williams Realty (Mission Viejo, CA), was the Cloud CMA subscriber who published the one millionth report. To recognize this real estate agent, representatives from Cloud CMA proudly awarded her with an iPad mini at her office's weekly team meeting. Cloud CMA is accessible from any computer or mobile device regardless of brand. Real estate professionals can generate and automatically share a Cloud CMA report with a client by simply sending an email. Reports are stored in 'the cloud' and generate a shareable link to their location that agents can easily share via email, social media channels, and websites or blogs. "We could not have achieved such a milestone without the support of our MLS partners and their memberships," concluded Mr. Robertson. "As the popularity of Cloud CMA increases we are sure to hit the second million published reports a lot sooner than the first." W&R Studios will be attending CMLS 2013 next week and plans to celebrate this milestone by offering free commemorative "One Million CMAs Can't Be Wrong" Cloud CMA swag. All attendees of CMLS 2013 are invited to stop by the booth to participate. About W&R Studios Founded in 2008, W&R Studios is a privately held web software company co-founded by Dan Woolley and Greg Robertson. W&R Studios focuses on creating simple yet focused web applications for the real estate industry. By utilizing a "less is more" approach to software design, elegant user interfaces, and the latest in agile programming, W&R Studios' software applications are powerful, yet accessible to everyone. W&R Studios' products include Cloud CMA and Nudge, an easy way to share real estate knowledge and stand out.

Cloud CMA adds a Seller's Net Sheet
We are pleased to announce the addition of a Sellers Net Sheet to Cloud CMA. We heard the feedback of our community, who repeatedly expressed interest in this feature, so we put our developers on it. The Sellers Net Sheet is available to all levels of membership as a free Cloud CMA enhancement. What's a Seller's Net Sheet? It is a worksheet that breaks down the costs and expenses of selling a home to estimates the "net" dollar amount that a seller will receive after the sale. Why use a Seller's Net Sheet? Aside from the obvious reason – to show your seller how much they will take home at the end of the sale – this sheet is a useful tool for client education and expectation management. By educating a client on the different necessary costs associated with buying or selling their home, expectations of what they will 'net' can be managed more effectively. How to create a Seller's Net Sheet in Cloud CMA: 1. Under the "Listings" step of CMA customization, enter a Suggested List Price in the field circled below and click Update. 2. When the Net Sheet appears under the Suggested Listing Price, click "add row" 3. Type the expense name in the new column, add a dollar amount, and click Save Net Sheet Items 4. Now in the Customize step, you will see a page tab called "Sellers net sheet". Drag and drop that page bar to indicate where you'd like the page to appear in your report. Finish your other customizations and click Publish. Your Net Sheet will appear in your report and look like this: To view the original post, visit the Cloud CMA blog.

Midwest Real Estate Data LLC (MRED) Launches Cloud CMA
LISLE (February 16, 2011) – Midwest Real Estate Data LLC (MRED) has announced that W&R Studios' Cloud CMA product is now live and fully integrated with its connectMLS™ system. All 40,000 of MRED's customers have the benefit of this cutting edge product at their fingertips, while researching listings and sales from their MLS system. Cloud CMA is an innovative as well as eye-catching product for preparing comparative market analyses, buyer's tours and other property reports. With Cloud CMA users can easily create and send amazing presentations from a desktop/laptop or mobile SmartPhone, with exclusive blended data from top websites including Google, Zillow, education.com, Walk Score, Yelp and more. "MRED is constantly on the lookout for the highest quality tools, to enable our customers to distinguish themselves by providing the best service to their buyers and sellers," said Russ Bergeron, CEO of MRED. "Cloud CMA will enable our customers to create CMAs and personalized reports that are unique and give their clients the full spectrum of real estate information." MRED users can now search for listings and comparables and seamlessly launch the Cloud CMA package to produce stunning reports that will help them win more listings and write more offers. Agents in other marketplaces are raving about the capabilities of Cloud CMA. "I did two Cloud CMAs my first time out," said Debra Smethurst of TNG Real Estate Consultants. "To say I am not computer savvy is putting it mildly. I have to admit this was very easy to navigate and when I clicked to 'view' report, I was thrilled! I am having them spiral bound today and taking them to my clients!!!" "As a successful agent with a keen eye on simplifying our business processes, I look for tools that can assist with enhancing each client interaction," said Scott Tamkin of Keller Williams. "When I came across Cloud CMA, I knew this was one of those tools. The system is easy to use, visually appealing and works great on the iPad! We are often approached by companies with the 'greatest' virtual this or the 'next gen' that, but Cloud CMA is absolutely the greatest next generation CMA tool there is." "Remember - Cloud CMA is web based, so you can use it from any computer at your home or office," said Greg Robertson, co-founder of W&R Studios. "It also works with your SmartPhone so you can create and send reports from anywhere. And Cloud CMA reports are so easy to generate you won't hesitate to create them for every client meeting and make a great first impression. If you can use e-mail you can use Cloud CMA." About MRED Midwest Real Estate Data (MRED) is a real estate data aggregator and distributor that provides the largest multiple listing service (by listing volume) to over 40,000 customers, with property information encompassing northern Illinois, southern Wisconsin and northwest Indiana. About W&R Studios Founded in 2008, W&R Studios is a privately held web software company located in Huntington Beach, California. W&R Studios focuses on creating the next generation of web-based software solutions for the real estate industry. By providing a "less is more" approach to software design, elegant user interfaces, and using the latest in agile programming, W&R Studios' software applications are at the same time powerful, yet accessible to everyone. If you would like to learn more about Cloud CMA, please click here.