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Rigging the Real Estate Game: Tips, Tricks and Strategies from Top Brokers

February 25 2020

What questions do top brokerages ask before making technology decisions? How do they partner with technology vendors once those decisions have been made? What are the major business challenges they're trying to solve with technology?

Those are some of the questions we investigated in a recent webinar. Find out the strategies for approaching technology that can "help brokerages avoid paying the stupid tax," as panelist Frank Chimento of Elevate puts it. Watch the webinar recording below to learn more:

Webinar Guests

  • Frank Chimento, VP of Brokerage Development, Elevate
  • Julie Vanderblue, CEO, The Vanderblue Team
  • Rob Lyszcarz, President, RE/MAX Select
  • Moderator: Marilyn Wilson, Co-founder and President, RE Technology

Video Timeline

0:00 - Moderator Marilyn Wilson introduces the topic and guest Frank Chimento.

1:02 - Frank introduces our two brokerage panelists, Julie Vanderblue and Rob Lyszcarz.

5:00 - Our panelists reveal how many pieces of technology they juggle to provide the services their agents need?

8:05 - Julie and Rob talk about agent adoption of technology: their challenges, the impact of data privacy, accountability, and more.

10:42 - How technology vendors can help brokerages engage their agents and boost adoption.

13:54 - Managing accountability while keeping agents, who are independent contractors, happy.

22:41 - The importance of your brokerage's vendors understanding your business model.

27:04 - How to determine when to ask your agents to "put skin in the game" and when to provide something for them.

32:01 - The panelists discuss the technology they feel is missing from the industry.

36:07 - The panelists discuss data privacy issues.

42:25 - Question and answer segment.

56:16 - Julie and Rob's advice to brokerages that are trying to get to the next level.

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