WATCH: How to Build Lifelong Client Relationships
The signs of a market downturn have made themselves known: soaring interest rates and falling home sales. But there's no need to panic, especially if you've taken care to build long-term relationships with your clients.
It's all about building genuine, human relationships with your database, as we explored in a recent webinar. Josh Flo, real estate team lead at eXp Realty, shared his strategies for doing just that, as well as the technology that gives him a leg up on his competition.
Watch the webinar below to learn everything from how to provide value to your clients, to anticipating consumer needs, to leveraging lead concierge services, and more.
Webinar Guests
Josh Flo, Team Lead, Flo Real Estate Brokered by eXp Realty
Moderator: Marilyn Wilson, President, RE Technology
Video Timeline
0:00 - Moderator Marilyn Wilson introduces the topic and panelist.
1:52 - Josh Flo shares why building lifelong relationships is important to your real estate business.
3:45 - Providing undeniable values to your clients.
6:18 - Finding the balance between building in-person relationships and using automation tools.
8:20 - Anticipating consumer needs in the era of COVID, high interest rates, and more.
11:00 - Creating a seamless click-to-close experience.
14:58 - How to turn clients into raving fans.
16:54 - What's a lead concierge service?
24:52 - How to ensure no leads get left behind.
27:48 - How to organize your database and leverage it effectively.
31:03 - Josh shares time management for those who believe they're "too busy" to manage leads.
37:54 - Strategies for nurturing long-term relationships.
49:19 - Josh shares what made him decide that he needed to run his business differently, and why he chose BoomTown.
51:46 - Why a down market is NOT the time to ditch your systems and processes.
Next Steps
To learn more about BoomTown, watch this product tour
Read articles about CRM and Lead Management, or explore more CRM solutions and Lead Management tools in our Product Directory
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WATCH: How to Massively Improve Your Lead Conversions in 2021
There's certainly a method to achieving a crazy level of real estate success, and Lindsey DellaSalla has found it. Her team has grown from 50 homes sold in 2015 to an anticipated 1500 sales in 2021.
Her secret? Old-fashioned consistency and discipline combined with modern-day technology that keeps her team on track and ensures their database is engaged.
In a recent webinar, Lindsey shared the lead flows, technology, coaching, and recruiting strategies that have propelled her team to 30x growth. To learn her secrets, watch the webinar recording below:
Webinar Guests
Lindsey DellaSalla, Owner, The DJ & Lindsey Team
Moderator: Marilyn Wilson, Co-founder and President, RE Technology
Video Timeline
0:00 - Moderator Marilyn Wilson introduces the topic and panelist.
3:23 - Lindsey DellaSalla shares how being methodical resulted in 30x sales growth since 2015.
10:10 - Lindsey walks us through her team's procedure to convert new leads:
19:00 - How long it took for Lindsey and her team to find a system that worked for them.
21:15 - How Lindsey recruits and screens agents to ensure they "fit" with the team's procedures and systems.
26:07 - How to encourage and motivate agents to keep using the CRM and stick with processes.
31:33 - Lindsey answers audience questions.
36:02 - Prioritizing which leads to contact, and organizing your database.
40:26 - Lindsey walks us through a typical 8-hour day for her agents.
45:02 - What should salespeople STOP doing?
46:10 - How to build team camaraderie remotely during COVID.
49:37 - Lindsey on the BoomTown features that have powered her team's growth.
54:11 - Lindsey explains her agent onboarding process.
55:21 - Strategies to get new listings in today's low inventory market, according to Lindsey.
58:20 - The best ways to get the most out of whatever CRM you use.
Next Steps
To learn more, watch this BoomTown product tour
Read articles about CRM, or explore more CRM solutions in our Product Directory
Watch more webinars
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WATCH: The New Product Solving the Lead Challenge for Agents
Looking for a better alternative for finding high quality real estate leads than what portals like Zillow can offer? A new product from Homesnap may be exactly what you're looking for.
Homesnap Pro+ Concierge is the first true alternative to Zillow Premiere Agent and realtor.com advertising programs. Rather than providing agents leads from real estate portals only, Concierge instead intelligently taps into Facebook and Google—where there are far more high quality leads and traffic than Zillow or realtor.com. The problem? Those leads are harder to find. "There's a real problem separating the signal from the noise, the wheat from the chaff," says Lou Mintzer, Chief Product Officer, Homesnap.
Lou was our special guest during a recent webinar, and he offered viewers a thorough tour and a live demo of Pro+ Concierge. Lou showed webinar attendees how Concierge finds those quality leads for agents, and even pre-qualifies them before passing them on so that agents only need to spend time working those leads that are most likely to transact.
Watch the full webinar below to find out how Homesnap Pro+ Concierge is changing the lead generation game for top real estate agents:
Webinar Guests
Lou Mintzer, Chief Product Officer, Homesnap
Moderator: Marilyn Wilson, Co-founder and President, RE Technology
Video Timeline
0:00 - Moderator Marilyn Wilson introduces the topic and panelist.
1:53 - Lou Mintzer explains what Homesnap is, what it can do for agents, and its consumer-facing side, the Broker Public Portal.
5:37 - Lou shares what's going on with the market right now due to Coronavirus, and how the traditional spring real estate market has been delayed, but is still on.
7:30 - Lou unveils Homesnap's newest advertising product, Pro+ Concierge.
8:20 - Why Zillow advertising seems like a good idea, but really isn't.
8:50 - How Concierge can help agents find those quality leads on Facebook and Google.
10:55 - Live demo of Pro+ Concierge.
Next Steps
Visit homesnap.com/concierge to learn more about Pro+ Concierge
Check to see if your MLS offers Homesnap
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WATCH: Data Driven Tips to Generate, Convert and Close Your Leads
Pop quiz! A buyer is interested in a home. Who is going to convert them? Is it:
The listing agent
The website the consumer found the home on
The first agent they hear from
The data points to "C." According NAR research, 68% of buyers only interview one real estate agent.
So what does that mean for you? "We know that speed is critical, but this data here shows that you need to be fast and you need to be first," said Joe Sesso, author of the books Secrets of Top Selling Agents and The Foreclosure Revolution, as well as a Realtor, real estate investor, national speaker and trainer.
Joe was our guest during a recent webinar—a special "Secrets of Top Selling Agents" event for RE Technology readers. He not only shared techniques, tips, and tricks to beat your competition to the first contact, but he also outlined some of the new lead generation models—like iBuyers and referral networks—that are pushing their way onto the real estate scene.
Webinar attendees got in-depth insight into three resources and strategies for leveling the playing field and generating your own leads. Want to get these insights for yourself? Watch the recorded webinar below!
Webinar Guests
Joe Sesso, Executive Director of Sales at Homes.com, Realtor, real estate author, speaker, trainer, and investor
Moderator: Marilyn Wilson, Co-founder and President, RE Technology
Video Timeline
0:00 - Moderator Marilyn Wilson introduces the topic and panelists.
1:25 - Joe Sesso talks about how "speed to lead" is critical to lead conversion.
3:25 - Joe offers an overview of the Referral Network lead gen model.
5:40 - Joe outlines the iBuyer lead gen model.
8:19 - Three ways to own your leads.
11:56 - Resource #1: Lead generation sources
22:38 - Resource #2: Lead conversion strategy
35:07 - Resource #3: Your website
53:35 - The keys to beating your competition every time.
54:15 - How to fill your pipeline with more leads from other peoples' listings.
55:50 - How to get a free SEO website audit from Homes.com.
56:35 - Question and answer segment.
Next Steps
Learn more about Homes.com Local Connect
Claim your free website SEO audit by contacting [email protected]
Register for our next webinar, Do you fear anonymous reviews? Take back control of your online profile today.
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[Video] Out Closing the Competition with Artificial Intelligence
Artificial intelligence (AI) is one of the most exciting topics in real estate today. In fact, we may one day come to regard it as an advancement as important as the internet.
Despite that, there's a lot of worry and misunderstanding about what AI is and what it can do. Don't worry--it's not an army of robots that will eventually replace agents. Instead, artificial intelligence is a technology that helps processes of all types become more cost-effective and more efficient. With its help, real estate agents can provide better service, better support, and forge better connections with their clients and prospects.
In a webinar this week, we explored just what AI is, what it's not, and what it can do for your business. We saw a live demo of artificial intelligence at work in real estate, and learned the essentials of AI for attracting and nurturing leads.
Did you miss the webinar? Check out the recording below for a replay:
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Online Leads Don't Suck. Your Conversion Rates Do. (11/9)
Wednesday, November 9, 2016 at 10:00 AM PDT
Are you generating enough online leads to make a significant impact on revenue? Are your online leads ready to transact? Do they yield fruit for your agents?
If not, let's talk.
Let's talk about an easy solution that converts at a higher rate with no additional effort required from your agents or support staff. A solution that delivers the personalized experiences consumers now expect.
In this exclusive RE Technology Webinar, we'll walk you through easy ways to identify key types of consumers and deliver personalized communication that gets twice the engagement rates of the industry average. We'll answer your questions on data-driven consumer engagement and demonstrate how other real estate professionals use data to increase online conversions and drive revenue as illustrated in our exclusive white paper.
Onboard Informatics is a leader in data-driven engagement with 14 years of experience in real estate data. We have information on all 150 million properties in the country and their surrounding areas. We combine our data and experience to create impactful data-driven solutions.
As more consumers gravitate online to find their next home, having these types of turnkey solutions will put you ahead of the competition as you advance with the latest data-driven technology.
Join us November 9 as we demonstrate this technology, teach you easy ways you can incorporate these improvements, and answer your questions on improving online lead conversions.
Register now!
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