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Ben Kinney's $180,000 Problem

January 15 2012

During this 11-minute video from the December RainCamp hosted by ActiveRain, real estate marketing guru Ben Kinney walks through the “$180,000 problem.” This is the exercise used by Ben Kinney’s real estate team to get the average agent earning $180,000 in gross commissions every year.

Good managers understand that real estate is a numbers game.  This model explains how many transactions, presentations, listings, and appointments are needed to earn $180,000 per year in real estate.  To set the right goals, real estate agents often just need to have the right vision of what success is going to look like for them.

To view the original aritcle, and for more insights from Ben Kinney, visit the IMSD blog.