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Mobile Marketing Solutions Make for Great REALTOR® Member Benefits

November 23 2011

November 2011– Realtor® Members of The Multiple Listing Service of Long Island, Inc., (MLSLI) were introduced to their newest Member Benefit at this year’s Annual Technology Fair. Members are provided with Mobile Real Estate, LLC’s complete Mobile Marketing Solution for real estate professionals. This solution includes text messaging, QR codes, OneCode™ and branded single property mobile websites.  In addition to providing this service to all active Members for free, MLSLI is also offering mobile education from Mobile Real Estate.

This mobile platform allows potential buyers to access detailed property information, pictures and the listing agent’s contact info directly on their cell phone via basic text messages (standard rates apply), unique QR Codes and OneCode™; a proprietary GPS based QR Code system which can be used on all a real estate agent’s ‘for sale’ signs. All these various mobile components are created automatically each time an MLSLI member enters a new listing. The service is offered free to all MLSLI members as a value added benefit of their membership.

When consumers utilize either the text codes and/or the QR Codes that are now available they can immediately access the property’s mobile website, formatted for any mobile device with internet access. MLSLI members can choose to additionally activate mobile features such as mobile IDX search capabilities within a full Mobile Website which can be used in conjunction with their existing URL.

“Adding the mobile marketing solutions from Mobile Real Estate to our list of member benefits has already proved to be very successful within the Multiple Listing Service of Long Island. Our subscribers are excited about this technology and even more so that it is a free service MLSLI provides to all subscribers. Mobile marketing is on the rise, we want our subscribers to be educated, ready and ahead of the curve. These tools and proper education help them get there,” Jim Speer, Vice President of Operations, said during the MLS Tech Fair.  He went on to reference the ability for Agents to further enhance their mobile efforts by saying “In addition to these great services, Agents can upgrade their MLSLI provided account to include a full mobile website. This is another great value Mobile Real Estate has helped bring to our subscribers.”

The mobile website upgrade is available to all Members, built to enhance the mobile users experience when viewing the Agent or Broker’s website from a mobile device. “Current statistics show 25% of potential home buyers are doing property searches on their mobile devices. With a mobile website, real estate professionals are maintaining one  in four  leads that come to their site. This one in  four has the likelihood of being a lost lead simply because the Realtor® did not provide the proper platform for that particular website visitor. Proper delivery of this technology is key to maintaining interest and continued use of the agent or brokers website,” said John Lim, CEO of Mobile Real Estate, LLC.

About Mobile Real Estate, LLC.

Mobile Real Estate is the real estate industry’s leading mobile solutions provider.  Their cutting edge platform is both easy to use and easy to integrate for real estate agents, brokers and real estate related firms.  The Mobile Real Estate Mobile Marketing Solution allows real estate professionals to reach consumers via all of today’s most popular mobile mediums including text message, QR Code, Mobile Web including IDX, and Downloadable application.  For more information visit, www.mobilerealestateid.com .