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Browse the siteMay 23 2017
Generating leads is, to be honest, the bane of many real estate agents. That’s because when you generate the leads, you need to sift through the noise to find the leads that are the most qualified – those that are the most ready to buy or sell. Effective lead generation online is part art and part science, but there are some tried and true tactics that you can leverage. One of these is utilizing VOW data to identify more qualified prospects.
VOW, or Virtual Office Website, is a way for clients to find out crucial information about properties they might be interested in. Information can include vital pieces of data such as original listing price, price change history and days on the market. VOW also tends to include sold listings. All of this information can be extremely useful for your prospects as they are researching properties.