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Call Centers Losing Ground to Showing Automation
Agents prefer automation to phone tag AUSTIN, Texas, April 21, 2021 -- TourZazz, the leading provider of mobile apps for managing home buyer showings, today announced that agents surveyed in Austin prefer technology automation to call centers. Agents using the smart automation features share that setting, modifying, and booking showings is faster and easier without the hassle of back-and-forth phone calls. "In today's fast paced market, buyer agents are constantly coordinating tour adjustments and the process of calling a call center and waiting for them to get back to you is more trouble than it's worth," says Brian Copland with Realty Austin®. "It's a lot easier to confirm or make other changes in the mobile app as necessary when I am out working with a client. Without the interruption of working with a call center, I save time and focus on my customers." A key feature of mobile apps is their ability to connect with features on the agent's cell phone that make showing automation effective. This includes the integration of the agent's calendar, the communication to other agents or customers via text and in-app messaging, and notifications that allow for timely confirmations. TourZazz is releasing the seller functionality of their application in June. Like the current functionality, the seller features will include integration with the native mobile calendar, connection to the MLS for listing and showing data, and push notifications for confirmations to the buyer's agent. Consumer notifications may be turned on by the agent. "We are excited to see the traction that we are gaining in the market since the release of our proprietary TourZazz app," says Michael Spickes, Co-Founder of TourZazz. "The disruption in the marketplace caused by a broker purchasing ShowingTime has been a blessing for us." TourZazz is a patent-pending property tour management solution for real estate agents, brokers, home buyers and home sellers. Downloadable as an app via Google Play or Apple App stores, TourZazz integrates with RESO data, saving agents (and the trees!) the headache of printing MLS handouts to bring with them on home showings. Agents also avoid a cluttered inbox and eliminate the chance of missing a message as all client communications, including receiving valuable feedback about a home tour, happens within the app, TourZazz offers a white-label solution for brokers or MLSs to enhance brand awareness and increase competitive advantage, allowing team leaders to provide better training opportunities for their agents through property tour conversion rate tracking. About TourZazz® TourZazz, the innovative solution that coordinates, automates, and digitizes the scheduling process for property showings, is available nationwide for real estate agents and their homebuyer clients. Artificial intelligence-powered software streamlines the home buying experience for all by aligning communication within the app's environment to enhance the client's engagement with the agent. Available in the Apple App and Google Play stores. Learn more at tourzazz.ai.
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New for Homesnap Concierge: Get Live Calls with Google Local Services Ads
When we launched Homesnap Concierge, our fully managed advertising and lead qualification service, our goal was simple: Deliver agents better leads at a lower cost than third-party advertising platforms like Zillow Premier Agent and realtor.com. So far, we believe we've made good on that promise. Concierge agents have generated nearly 400,000 high-intent homebuyer and seller leads to date and have saved hundreds of thousands of dollars on the promotion of their listings and business. Now, we're excited to announce we've made our industry-leading platform even better. Starting today, Concierge is one of the only services that lets real estate agents incorporate Google Local Services (GLS) Ads into their marketing campaigns. What is a Google Local Services Ad? A brand-new advertising product from Google, GLS Ads seamlessly facilitate contact from homebuyers and sellers to real estate agents in their market. They're prioritized at the top of the Google search page, above traditional paid search advertisements, and enable prospects to live call an agent directly from their desktop or mobile device. There's no friction, form fills, or needless clicks. Best of all, you'll only ever pay for quality leads. The Concierge team ensures that every call you receive from a GLS Ad originates from an interested buyer and seller. Should you receive a non-high-intent call, we'll work with Google on your behalf so you're not wasting a dime of your hard-earned money. With Concierge, you're guaranteed an advertising platform fully optimized to get you maximum ROI on your marketing spend. But that's not the only advantage of Concierge. Do-it-yourself GLS Ads require verification of your real estate business via snail mail – a process that can take weeks. However, as an exclusive Google launch partner, Homesnap will verify your business and help you receive a “Google Screened” badge, which engenders trust with prospects and helps you rank higher. You'll get your ads live sooner, and, most importantly, you'll gain an edge on your competition, as you'll be among the first verified agents in your market to go live. Pro Tip: Make sure you answer GLS calls. Google measures agent call responsiveness (calculated by the number of connected calls/total calls), which factors into your ranking position. The more you pick up, the higher your likelihood of being seen first. Still the same great Concierge benefits GLS Ads are an addition to our Concierge platform—not a replacement for any of its great features. Concierge remains the gold standard in white-glove treatment. Homesnap's experienced Concierge marketing team will continue to take a hands-on approach to optimizing and running agent advertising campaigns for an unlimited number of listings on major networks like Google, Facebook, and Instagram. We'll target the most-likely-to-transact leads on these platforms with hyper-targeted and personalized ads and qualify them for you. Then, we'll send you the qualified, hot leads right away, and continue to nurture the rest until they are ready to convert. You'll have full transparency into this process. We'll update you with key metrics daily — where advertisements are appearing, number of leads processed, lead contact information, qualification details, all leads acquired, and more — so you can follow your campaigns every step of the way. And you'll receive a dedicated account manager, whom you can contact at any time with questions or to make changes to your campaigns. The only difference? Now, with GLS Ads, it's even easier to get more high-quality leads for less. How's that for a promise? Talk to a team member to add Google Local Services Ads to your subscription today: [email protected] Not yet a subscriber? Schedule an introductory meeting with a Concierge team member. To view the original post, visit the Homesnap blog.
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Bright MLS Connects Distributed Workforce and Enhances Customer Experience with RingCentral Cloud Communications and Contact Center Solutions
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Chime Acquires GeographicFarming to Keep Real Estate Professionals on the Cutting Edge
This acquisition enables Chime to add direct mail and telemarketing features SAN FRANCISCO, August 30, 2017 – Chime Technologies, an operating system for the real estate industry, announced today that it has acquired GeographicFarming, a turnkey, 360° marketing solution for real estate businesses. With this acquisition, Chime will add direct mail and telemarketing farming features to the powerful Chime real estate suite. Chime's operating system aims to provide all the tools real estate professionals need to seamlessly run and grow their business. Its innovative tools make it easy to launch marketing campaigns, track leads' activities, build and nurture customer relationships, and effortlessly manage teams – anytime, anywhere. Over the past year, Chime has continued to evolve and expand its platform to address the full spectrum of agents' needs. This acquisition of GeographicFarming will enable Chime to enhance its existing features and add new capabilities, giving agents access to an even wider range of marketing tools to grow their brands, improve productivity and increase the bottom line. "We are always working to serve a diverse range of agents' needs and push the real estate industry forward," said Matt Murphy, Chief Marketing Officer of Chime. "In GeographicFarming, we found a partner who's committed to the same goals. Their innovative approach to farming is a perfect complement to Chime's technology, and they represent a valuable addition to the Chime team." "Our number one priority is our clients' success," said Jeff Campbell, CEO of GeographicFarming. "With the Chime integration, those clients can now leverage the powerful real estate operating system to expand lead generation through best in class technology, and save time as they focus on what they do best – selling homes and growing their business." GeographicFarming provides fully customizable lead capture landing pages that offer multiple home value estimates, using an easy-to-navigate three-step process. Streamlining direct mail systems, GeographicFarming's templates and customizable designs fit any brand and market needs, and ensure marketing campaigns truly stand out from the crowd. Its effective, high-powered telemarketing features eliminate the need to spend hours each day on the phone. Instead, a dedicated call center utilizes proven scripts that generate and nurture new business leads, every day of the week. GeographicFarming's mission aligns closely with Chime's, which is to provide a complete operating system that continually builds and transforms the business of real estate. This acquisition will enable the two companies to combine their resources and continue building the ultimate (and only) product agents need to supercharge their business. The acquisition of GeographicFarming is the latest step in Chime's effort to not only fulfill agents' existing needs, but also to anticipate their future desires. Chime recently announced the launch of an AI-enabled smart dialer called Belle, as well as software to power drone technology, which has the potential to transform open houses and listings. By integrating GeographicFarming's direct mail and telemarketing features into the Chime suite, Chime will cement its position as the most robust, innovative real estate technology provider on the market. About Chime Chime is an operating system for the real estate industry. Its award-winning productivity suite offers a robust set of features that help real estate professionals and teams of all sizes run and grow their business. Chime operates as a US subsidiary of Renren, Inc. (RENN). For more information, contact [email protected] or 888-342-9698, or visit www.chime.me.
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Homes.com Debuts Instant Response Technology for Real Estate Pros
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Smartguy800 Announces Integration with Top Producer® to Streamline Telephonic Lead Generation and Management Functionality
Sep. 15, 2015, LOS ANGELES—SmartGuy800.com, a leading virtual phone system for real estate, mortgage and other business professionals today announced that it has integrated with Top Producer®, the real estate industry's leading sales and marketing system. The integration will enable real estate professionals using enhanced toll-free numbers provided by SmartGuy800 to transfer live caller data into member's Top Producer® Back office, including the address of the property called, the marketing source that triggered the call and the caller's phone number, even if it is unlisted or blocked. "The integration of our two systems is an exciting leap forward in the industry-wide transformation towards more efficient operations," said Jordan Wexler, CEO of SmartGuy800.com. "Real estate agents are looking for quicker and more efficient ways to generate, manage and close more deals." Within minutes of signing up at SmartGuy800.com and selecting a toll-free number, members can record their listings, set their direct connect and notification options and click a few buttons to sync their leads in real time directly into Top Producer®, and Fivestreet which would then connect with several other systems down stream. This allows real estate agents to automatically generate more leads, track the exact cost-effectiveness of their advertising, digitize their phone leads and then manage the lead in a robust and well-integrated follow-up system. "This kind of integration can be a game changer for a lot of agents and teams", states Colin Burton of Top Producer®. Being able to generate telephonic leads from sign rides, flyers, as well as online and offline marketing efforts and have them populate directly into our member's back office provides a turnkey solution to one of the hardest problems real estate agents face – where to get the leads and how best to manage them." About SmartGuy800 SmartGuy800 is a leading cloud-based virtual phone system with integrated lead generation and tracking capabilities. For over 20 years, this technology has helped thousands or small business professionals nationwide generate more calls, track the cost-effectiveness of their advertising and never lose a lead again. (Check out our video on YouTube.) SmartGuy800 is a collaboration of SmartGuy.com, one of the largest exclusive business networks in the USA, and Information Now, Inc., a leader in interactive voice response solutions. About Top Producer Systems Top Producer Systems is a leading provider of real estate sales and marketing software solutions. The Company's flagship products, Top Producer® 8i™, Fivestreet, and Market Snapshot have become the de facto industry standard. Top Producer has relationships with large brokers and six of the largest international franchises: RE/MAX International, Keller Williams Realty, Coldwell Banker, Century 21, ERA and GMAC Real Estate. Top Producer Systems is a wholly owned subsidiary of Move, Inc.
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Smartguy800 Announces Integration with Wise Agent Adds Enhanced CRM and Transaction Functionality for Real Estate Professionals
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VoicePad to launch TeamPhone at Inman Real Estate Connect NYC
Louisville, KY – January 14, 2015 – VoicePad, a leading provider of lead-generating mobile and Telecom technology to the real estate industry, will debut its latest product, TeamPhone™, in Manhattan at Inman Real Estate Connect NYC January 27-30, 2015. TeamPhone is the first cloud-based, automated phone solution for real estate teams that leverages the power of the MLS to generate "leads at the curb," while also intelligently routing those leads and inbound calls to team members. Attendees at the industry's leading technology conference will be able to visit the VoicePad kiosk for hands-on product demos and to meet with VoicePad representatives, including CEO and VoicePad founder Randall Standard. "We built this exclusive technology with this goal in mind — to help the growing number of real estate teams be more productive and more responsive to consumers' needs," said Standard. "Agents gravitate toward teams to get to the next level in their careers," added Standard. "But in order to be profitable, they need to be centralized, automated, and always available. Using an MLS-driven phone system as a hub allows real estate teams to establish themselves as an autonomous, highly-responsive and efficient group. And it allows agent teams to reach consumers when they are most ready to talk – at the curb in front of a For Sale sign – routing that ready and willing consumer directly to a team member for immediate engagement." TeamPhone provides the industry's only virtual mobile assistant designed exclusively for real estate teams. The system, which is integrated with local listing data, delivers automated property information, generates leads, and automatically routes calls to team members using simultaneous ring. Its features – a phone tree with team directory, branded payment calculator, voicemail, and fax delivery — provide options for customization. TeamPhone also features a branded mobile site for the real estate teams, giving consumers the ability to perform interactive GPS searches, access IDX property information, listen to auto-narrated property tours, create an account to save favorite properties, plus call or text teams directly. TeamPhone works with all mobile devices: No hardware requirements or software to install. "Announcing this product at Inman Connect is the perfect place to showcase TeamPhone as it has become the birthplace for exciting and innovative real estate technologies," said Standard. "If you are a member of a real estate team coming to Inman Connect, or a smaller brokerage that could also benefit from this service, we want to see TeamPhone for yourselves," Standard said. "We'll demonstrate how this innovation will not only boosts your team's efficiency and leads, but how it also changes the quality of the follow-up protocol. Tracking web leads by phone number and name means you'll never look at your web marketing strategy the same again." VoicePad representatives will be available onsite at Inman Real Estate Connect NYC in kiosk D-19. For more about TeamPhone, please visit http://voicepad.com/IntroducingTeamPhone. About VoicePad VoicePad is the real estate industry's premier source for lead-generating mobile and Telecom technology. VoicePad supplies real estate brokerages and teams with a comprehensive system that taps into the power of the MLS to provide listing information on any mobile phone; generates high-quality, actionable leads; tracks all leads on an online dashboard; and helps agents promote their listings through marketing and social media tools. With its 10+ years of experience, VoicePad has a client base that includes many of the nation's most successful real estate teams and brokerages. For more information, go to www.voicepad.com.
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activSalesAgent Expands Live Chat Concierge Service to 15 Hours Per Day
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ActivSalesAgent’s Adds Live Chat Feature to Facebook
We all understand the value Facebook when it comes to online marketing. Having a business page, gaining more “likes” and being able to share with your audience are great assets. Recently Facebook made some changes to the business pages, these changes make your Facebook business page an asset more valuable than ever. The Internet, and Facebook in particular, are very powerful ways to increase your marketing reach but how can you convert more browsers into prospective clients? Regardless of your approach you are still dependent on the web shopper to take action on their own and that is proving to be a difficult task. At activSalesAgent we are all about converting anonymous web shoppers to prospect. The way we achieve that goal is through conversation and Facebook’s redesign of the business page is now allowing us to keep your business page live even when you are not logged in to Facebook! ActivSalesAgent Live Chat Concierge service can be integrated in your Facebook business page, it allows web shoppers to get in conversation in real time about getting more information. Not only does the activSalesAgent live chat feature show on the new left hand side menu it can also be integrated in your Facebook landing page if you choose to use one. Today’s web shoppers are all about instant gratification and are more evasive than they were. Being able to convert web shoppers in to live prospects is a challenge that all real estate professionals are facing. The key is to offer clears paths to conversation for anonymous web shoppers, lower or remove as many of the obstacles between you and your web visitors. While the internet is a great asset to gain more visibility it has become an obstacle to getting into conversations. With live chat you are now able to bring conversations back to the forefront and as we all know; If you are not talking your are not selling. Keystone Builders recently integrated activSalesAgent live chat to their website and on their Facebook page. They work directly with Meredith Communication for their web marketing strategy. They wanted to be able to get more from their existing web traffic and the team at Meredith Communication suggested activSalesAgent. Since the implementation of the activConcierge service they have seen a dramatic increase in activity from their already existing web traffic. Within 3 weeks of live chat being live they had recorded a sale directly attributable to a chat prospect. Their website and Facebook business page are now live 15 hours per day Monday through Friday. Live Chat is a real game changer when it comes to online marketing for the real estate industries. Web shoppers come in and out of websites so quickly that your opportunity to capture their attention as shrunk a few minutes or less. With live chat the response in instantaneous, there is no better moment to get in conversation than right now. Those that are part of the early adopters will benefit from a significant competitive advantage and in this challenging market it is critical to leverage the internet as effectively as possible because this is where your buyers are.  
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