Quick Tips to Get the Most out of Zillow

Listing Syndication to popular websites like Zillow is a key strategy in marketing your listings to the widest possible audience of home buyers in America today.  To fully take leverage the millions of people coming to this popular site each month, the first thing you should do is activate your account.  It is free and easy to do!

Here the four big reasons, along with a short video, that demonstrate the benefits of activating your account and building your free Agent Profile:

1.      By creating an account, you are better represented on each of your listings.  Each posting on Zillow displays the Listing Agent in text-only format.  When you activate your account, this text listing becomes a hyperlink to your full personal profile.  Also, your photo will be included with your contact information on each property and linked to your Agent Profile.

2.      Increased contact potential.  Your name is listed once on each of your properties if you haven’t activated your account.  Once you’ve created your profile, the number of times someone can contact you increases to three times on the property detail page!

3.      Your Agent Profile will not only be displayed on your listings, but your profile will also become part of the Zillow Agent Directory. A convenient resource that helps home buyers and sellers select a real estate agent. Agent pages on Zillow provide you with the freedom of distinguishing the services you offer and outlining the geographic regions you specialize in.  Your agent page will also operate like a personal website whereby all of your listings will be displayed on your profile.

4.      Once you have activated your free account on Zillow, you will begin to receive free listing reports on the activity that your listings on their website. You will see the number of times a listing has been viewed in search results, detailed page views.

Getting started with creating your profile is easy. Simply visit http://www.zillow.com and select the Register link at the top of the page. Another method is to search for any of your listings on Zillow by property address, and select the link that appears on the listing that allows you to “activate your account.”

As you build your profile, be sure to be as complete as possible.  Not only can you list your phone, email and physical address information – but be sure to also include links to your Facebook, LinkedIn, and Twitter pages, as well as links to your blog and website.

** Important Note: MAKE SURE TO USE THE EMAIL ADDRESS THAT IS USED WHEN YOUR LISTINGS ARE SYNDICATED TO ZILLOW.  If you do not know what email address is being provided to them, ask your broker.  This is important because the email address is how Zillow know which profile to link to which property.

Enjoy this video provided by Zillow.

• Left Behind: Zillow and Trulia Listing Syndication Leads Going to Other Agents
• Lead Classification, Going Beyond Generation
• Think Before You Tweet!