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Mobile Use is Increasing: Why This Matters for Real Estate

July 12 2015

Tsmarteragent why mobile mattershe mobile landscape has shifted dramatically in recent years. In 2015 we've seen an impressive 20% increase in usage of our app, leading to more sales and clients for real estate agents.

This data doesn't surprise us; in fact, it's a reflection of the rise of mobile data usage overall in the United States. Here are some stats that might surprise you about the rise of smartphones in the United States.

80% of first time homebuyers have smartphones

The median age of first time homebuyers is 31, and 80% of people that age own smartphones. Repeat buyers average age 52, and 64% of those buyers have smartphones and that number is rising. Homebuyers are using mobile devices to search for homes.

80% of Internet users own a smartphone

Not only do most web users own a smartphone, they often choose to use their mobile device to search even when a desktop is available. 60% of smartphone owners will grab their phones for a search even when they are sitting in front of their desktop. In 2014, mobile usage was greater than desktop usage overall for the first time.

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