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April 10 2013
Guest contributor Properties Online says:
An important part of running a website – any website – is periodically checking your website statistics. After you've done everything you can to promote your listing website, including search engine optimization, Craigslist posting and social media marketing, you need to check and see if your efforts are paying off, and fine-tune your marketing efforts accordingly. Google Analytics can help you track all sorts of facts about your website.
Google Analytics is an invaluable tool for analyzing your website that delivers enterprise-class web analytics for free. In fact, if you have a website and aren't using Google Analytics, you're seriously missing out on some critical and usable information.
Installing Google Analytics on your website can help you to track how visitors arrive at, interact on and follow calls-to-action, giving you an insider's peek at the functionality of your website.
But you may feel like it's time to supplement or verify the data you get from Google Analytics with something more. So where else might you take a look?