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Sign into your accountGoogle+ for Real Estate Agents: A Beginner’s Guide
October 24 2013
Have you joined Google+ yet? Joining Google+ is great for SEO. Since Google+ is run by Google, almost everything you add is immediately indexed into search results, meaning that your blog posts, neighborhood videos and client interviews become searchable more quickly.
Today we've compiled 8 easy steps that will help you get started on Google+. Spend just an hour getting your profile up to speed, and you'll be a G+ mover and shaker before you know it!
1. Complete Your Profile: You wouldn't go out half-dressed would you? Well you shouldn't put a half-completed profile out there in social media either. It's simply unprofessional. Taking just 10 minutes to complete the 'about' section of your Google+ profile will show prospects, business associates and Google that you're a serious and thorough agent. Be sure to include a good headshot and a high resolution cover photo, perhaps of a listing, your logo, or something you love in your local community.
2. Add Authorship: If you haven't done so already to enter our contest, click here for step-by-step instructions explaining how to add authorship to your Google+ profile. Why would you want to add authorship? Because it helps index your content and adds your image to search results, something that's been shown to result in higher click through rates.
3. Expand Your Circles: In Google-ese, a 'circle' is a collection of contacts grouped together based on how you think of them in real life. Create different circles for different types of connections, like friends, family, buyers, sellers, coworkers, vendors and so forth. You can choose what information each group sees and target your posts accordingly. Got some great home staging tips? Share it with your sellers circle to avoid pestering friends and family with posts they might consider irrelevant.